Scope Marketing Services
Account Management
With our Partner Program, Scope Digital Solutions will manage a 7 day-single purpose, ad campaign (webinars, workshops, lead generation, Facebook Messenger campaigns, awareness, etc). We use our years of experience to help you build out your digital marketing funnel. We will manage the process, while you set the individual budget for each event (the marketing budget is separate from the monthly fee).
With this program, will do the following:
- Ensure your Facebook Account is set up for optimization.
- Set up a Business Manager from your Facebook Ad Account (There is a set-up fee for this process and it takes several weeks)
- Create and manage all ad campaigns.
- Create and manage landing pages, as needed.
What are the benefits of having your own ad account and having Scope manage the campaigns?
- You can see all of the metrics from Facebook on your own account.
- You own the sales funnel yourself.
- You determine the ad budget set on each campaign, while Scope will manage the message and the process.
- As the Facebook account owner, you can legally run lead generation ads. As a 3rd party, Scope cannot legally sell Facebook leads. We will help create and place those lead generation ads for you on your own platform.
- You can brand your ads and page, which creates brand recognition.
- You can use your Facebook page to create a following to use for organic client acquisition.
- You can create Facebook events for your followers
Email Marketing Program
Scope Digital Solutions can manage your monthly email marketing. We create and write all of your email content and copy. In order to start, you need to have an email platform like Constant Contact or Mailchimp (there are others, as well, that we can work with).
With this program, we will do the following:
- Send a weekly email to your email list – these are branded by your business through your email platform; following a proven system for client acquisition.
- Maintain a multi-week drip campaign following live or virtual events.
- Run email ads for free Social Security, Retirement or Medicare reviews.
- Send out email announcements for client events.
Social Media Management
Beyond helping market your events, the team at Scope Digital Solutions has the capability to manage your entire social media presence. You and your team know finance, our team knows social media marketing. Our job is to turn “followers” into customers. From total monthly media management to single blog posts, we can help maximize your presence on social media.
You want your social media platforms to feel like a “community” and not just a place where people go for one-off pieces of information. You want these platforms to feel consistent and not just thrown together. In order to do that, you need a well thought out plan and not just a last-minute post thrown up on Facebook. Relevant and thought-provoking questions in an engaging way. We must set the tone for the community, being present, enforcing community guidelines and making sure things are run smoothly.
With this program, we will do the following:
- Identify goals and strategies with the client – what kind of “voice” do you want your social media to speak.
- Create a monthly marketing calendar in collaboration with the client.
- Develop relevant content topics for three posts per week.
- Oversee and create the design of images to be used in social posts.
- Search for and post articles that are relevant to your business.
- Make suggestions for any other messaging.
Scope Digital Solutions
Ready to get started?
Call 812-213-0386
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